Natalie Campbell MBE
Co-CEO, Belu Water
Natalie Campbell MBE ran as an independent candidate for Mayor of London in May 2024. By day, Natalie is Co-CEO of Belu Water, a drinks business that puts people and the environment first. To date, Belu has given WaterAid over £5.8m to bring clean water, decent toilets, and good hygiene to everyone, everywhere. She is also an award-winning social entrepreneur and broadcaster and the Chancellor of The University of Westminster. During her installation, Natalie announced a flagship initiative called the 'Chancellor's Circle' to create a bridge between businesses across London and the student community.
Before this, Natalie led on insight and innovation for The Royal Foundation, launched Kensington Creates, the first business incubator in a school at the Kensington Aldridge Academy (KAA) and co-founded A Very Good Company (AVGC), a global social innovation agency that worked with brands (Virgin Media, Marks & Spencer, W Hotels and Channel 4) to embed purpose and sustainability practices. She is a senior advisor to FTSE-scale businesses including PwC and Stonehage Fleming Wealth Management.
